Sneakerness has been stopping in Zurich since 2009 and is a key location for the event, which makes stops all over Europe. In terms of fashion and lifestyle, the Swiss city has been attracting quite a bit of attention lately – and not just since some of the most famous brands have set up shop. In addition to the many well-known sneaker brands and the most sought-after shoe models, this year you could also discover the most popular variants of LUKE’S Hard Seltzer.

For sneaker fans, Sneakerness is a scene must-see, because in addition to countless shoes and various merch items, there was also quite a bit of entertainment on offer. Rappers and DJs showed off their skills and there was also some action at the basketball tournament.

The sneaker community could pursue their passion this weekend and afterwards toast with the best Hard Seltzer to the new sneakers. What more could you ask for?

From the cozy LUKE’S Lounge, right next to the basketball court, you could follow the action with a cool LUKE’S Hard Seltzer. Those who wanted to take their luck into their own hands could participate in the Drinko raffle and win great LUKE’S prizes.

We are already looking forward to the next edition of the Sneakerness in Zurich!

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